Yuko – the art of beautifully straight hair

Our hair is a reflection of our health. Creating glossy, beautifully straight hair that is also healthy is at the heart of the Yuko Hair System, the Japanese phenomenon that prides itself on being the original and still the best hair straightening system around.

Glossy, healthy hair

Created in 1996 by Yuko Yamashita, a salon owner and hair stylist who was repeatedly coming across women struggling with their hair, the system offers a complete solution, giving women hair that behaves, that stays straight and smooth, hair that’s glossy and healthy. Using a unique technology developed with Phiten, a Japanese sports and beauty company, the Yuko Straightening System is available in more than 70,000 salons across the globe.

The system is now used in many of the leading and most influential salons worldwide: in the UK, it’s the preferred straightening system in Toni & Guy’s internationally renowned UK salons, and is offered at Urban Retreat, based in prestigious Harrods in Knightsbridge, London. Here in Australia, top salons such as Salon E, salon of Australia’s Hairdresser of the Year 2014, Emiliano Vitale, Sloans of Lane Cove , Woohoo Salon in Newcastle and Tskinaris Hair in Brisbane all choose Yuko as a fantastic option for clients wanting straight, healthy hair.

Straight hair without the damage

The key to the Yuko System is the technology that permanently changes the internal structure of the hair, producing the desired, glossy sheen and straight locks. Thanks to Phiten’s “Technology Processed Water” a smoother finish can be achieved to the hair than with other straightening techniques. What’s more, Yuko doesn’t use the harsh, damaging chemicals found in other systems. Yuko goes further than simply straightening, too. It’s been recognised as a technique that restores health to hair, by re-texturising hair to produce a healthy shine. 3-4 hours with a specially trained and experienced stylist in a Yuko registered salon and hair will be gloriously healthy, shiny and straight for up to 6 months (depending on how fast it grows).

Since it was launched, the popularity of Yuko has spread across the globe, from Japan to the USA and UK, and here in Australia, and you only have to look at the testimonials we’ve received from salon owners, hair care professionals, and clients alike, to appreciate that Yuko really is the original – and the best, hair straightening system you can use.